Want to create an interactive transcript for this episode?
Podcast: Marketing News Canada
Episode: Saul Klein (Gustavson School of Business)
Description: The one where Darian chats with Saul Klein, the Dean and Professor of International Business at the Gustavson School of Business - University of Victoria, about:  The Gustavson Brand Trust Index How people develop trust in brands What Saul expects to see for this year’s study How brands can gain trust with their consumersSign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.–Special Offer for Marketing News Canada ListenersUnbounce can help you easily build land...