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Podcast: The Beautiful Business Podcast
Episode: The power and perils of pro bono projects: Exploring the challenges and the value with Richard Thomson, CEO of Kaptcha
Description: In this episode of the Beautiful Business Podcast, host Yiuwin Tsang engages in a conversation with Richard Thomson, the CEO of Kaptcha, a visual communications agency. They delve into the world of pro bono projects and their impact on both businesses and teams.Richard shares the story of their first pro bono project, which was initially driven by the desire to secure more work from an existing client. Despite not achieving the desired outcome with the client, the project became a source of pride and unity for the Kaptcha team. They realised that the reward...