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Podcast: The Content Cocktail Hour
Episode: How to Develop Practical Use Cases for AI in Content Marketing with Adam Sockel of Orum
Description:
Adam Sockel is the Content Marketing Lead at Orum. Orum is an AI-powered Live Conversation Platform that helps drive revenue and makes sales more human-centric. He shares the practical ways he uses AI in his role as a content marketer. ChatGPT is a powerful tool that marketers should take advantage of, but will it eventually replace our jobs? They discuss this and more in this episode!1:02 Conversation with Adam2:50 Who is Orum?4:48 Marketing to salespeople8:42 Productivity11:40 Background in content marketing16:30 AI boom23:00 Practical uses of ChatGPT27:00 Avoma28:18 Outro <...