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Podcast: The Art of Franchise Marketing
Episode: Adam Contos from Area 15 Ventures on The Future of Franchising
Description: On this episode of The Art of Franchise Marketing, our host Madeleine Zook is joined by Adam Contos, Partner for Area 15 and the CEO of Port of Subs. Adam is the former CEO of Re-Max and in recognition of his leadership and business acumen, Adam has been appointed to several prestigious positions, including serving on the board of directors of the International Franchise Association (IFA). Adam emphasizes the importance of providing valuable content to customers in your niche to create intrinsic value and build goodwill. With a customer-centric approach and a focus on exceptional service, businesses can t...