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Podcast: Office Talk Australia, Marketing for Architecture
Episode: Pandolfini Architects
Description: Dominic Pandolfini is the director of Pandolfini Architects, an 11-year-old Melbourne-based practice known for residential and commercial projects that are strong in form and unsparingly detailed.In this episode, Dominic and I discussed:The importance of making careful choices about photography, branding, and the kind of projects you put out into the world during the early years of the practice when marketing resources are scarce.Why Dom believes that short term marketing activities designed to generate leads quickly are a waste of time and counterproductive to attracting high quality projects and clients; and what he...