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Podcast: Grassroots Marketing
Episode: Origins Council Participates in Legacy Cannabis Genetics Research Project
Description: Grassroots Marketing speaks with Genine Coleman, the Founder and Executive Director of Origins Council about a grant that will support a 2-year scientific study entitled: “Legacy Cannabis Genetics: People and Their Plants, a Community-Driven Study”.A group of academic researchers, scientists, and community based organizations have joined forces to develop a multidisciplinary, community-based participatory research (CBPR) study that will identify, document, and help to preserve the history, value, and diversity of California’s legacy cannabis genetics and the communities that steward them. This will be the first such study of its kind, and is intended to establish a repl...