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Podcast: Wantrepreneur to Entrepreneur | Start and Grow Your Own Business
Episode: 614: A STRATEGIC content calendar and marketing presence w/ Alma Pantaloukas
Description: In today's episode we're joined by the energetic and talented Alma Pantaloukas, the founder of Ritual Thrive and a digital media industry expert with 10 years of experience, to discuss content creation and marketing strategy. Alma shares her journey from being a social media coordinator at LaCroix to creating her dream business, emphasizing the importance of a customer-centric approach in content creation and community management. She provides tips on creating effective content calendars, identifying your audience, and using research tools like Answer the Public and Amazon reviews. Alma also emphasizes the importance of having a website and building an email...