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Podcast: The Start-Up Diaries Podcast
Episode: Mastering Start-Up Marketing: Insider Insights from the Ex CMO of 11:FS and MD of VaynerMedia | Co-Founder & CEO of Rival | Eric Fulwiler
Description: In this episode, we hear from Eric Fulwiler, Co-Founder & CEO of Rival, a growth consultancy that builds challenger brands, strategies, and capabilities to change categories.Β Eric has helped build some of the biggest brands in the world, from billion-dollar start-ups to Fortune 50 enterprises. Before co-founding Rival in 2021 he was the Chief Marketing & Commercial Officer of 11:FS, a challenger fintech consultancy for nearly three years.Β He was also one of the first 15 employees and MD, EMEA of VaynerMedia reporting directly to Gary Vaynerchuk for seven years. If you're in the world of marketing, there's a strong ch...