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Podcast: The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!
Episode: Episode 895 – Tag… You’re In! Segmenting Secrets
Description: In my last post, I talked about how segmenting your audience can help your business communications but how it can often look like a junk drawer. I also stated that I was in search of answers. So, I wanted to follow up and share with you what I have learned and discovered.
It may have taken you years to get your list in the shape it's in, and we all tend to look at updating your contacts as unproductive and tedious work. I can assure you that there is a lot of dead weight that hinders you from maximizing communications.
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