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Podcast: Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency
Episode: The Macro-Change Affecting Consumer Behavior -- Jeff Stelmach // Spiro
Description: Consumer behavior is constantly changing. What is driving these changes? Firstly, consumer trust has declined so much that there's so little consumer trust for governments, media, and NGOs. It opened up the opportunity for brands to become community builders to build trust and affinity. What are the other ways consumer behavior is changing? Listen to Jeff Stelmach, Global President of Spiro, as he discusses the macro changes affecting consumer behavior. Show NotesConnect With: Jeff Stelmach: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and...