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Podcast: Let's Talk Loyalty
Episode: #402: Giant Food Celebrates Its Award-Winning Loyalty Strategy
Description: Today’s episode features industry insights from Giant Food, the #3 grocery chain in the United States.Our guest is Ryan Draude, who is leading Giant Food’s loyalty approach with a unique perspective!Ryan believes that loyalty leaders have a unique opportunity to create *rituals* that become meaningful moments in their member’s lives, and he is passionate about making sure we create *tangible value* in a way that matters now more than ever to shoppers.Listen to hear Ryan’s willingness to be courageous with his work, and especially how he said how succ...