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Podcast: You Own the Experience Podcast
Episode: Think like a Marketer with Jessica Rowen - Replay from April 2021
Description: This week, we throw it back to Rob's conversation with Jessica Rowen, Marketing Director of Talent World.
We dive into the increasing need for recruiters to wear a marketing hat.
No longer simply a cog in the staffing machine, platforms like LinkedIn have made recruiters themselves develop their brands, and forward-thinking firms are pushing their team members to leverage what is proving to be a powerful new approach.
We also chat about :
How automation can help to ensure recruiters have enough time to level up in marketing.
The three...