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Podcast: SHE-TALKS with Lisa Jones
Episode: Selling a pair of pyjamas every 10 MINUTES and LEVERAGING paid advertising w/ Tess Nguyen from Midnight Mischief
Description: Are you SCARED to leave your full-time day job to pursue your side hustle? Are you having the feeling of, “What if it doesn’t work out?” That was Tess, she was terrified of leaving her stable physiotherapist career but at the end of 2020 she FINALLY sat down and got a handle on her numbers ... She realised she was making $250,000 A MONTH and quit to run Midnight Mischief full time. After purchasing the business for $15,000 off Gumtree, Tess has leaned into influencer campaigns, PR and more recently paid marketing to grow and scale Midnight Mischief to over $2 million dollars in revenue...