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Podcast: How Leaders Lead with David Novak
Episode: #143: Ben Weprin, CEO of AJ Capital & Graduate Hotels – Make a connection with storytelling
Description: Our guest today is Ben Weprin, the CEO of AJ Capital, which includes the iconic line of Graduate Hotels. He’s also developed partnerships with Field and Stream and Chip and Joanna Gaines. Oh, and get this: he’s even got a hotel right on the eighteenth green at Saint Andrews!But no matter what he’s working on, Ben always taps into the power of storytelling to connect with people and create brands they love.Stories are at the heart of every hotel and spa...