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Podcast: Freedom Pact | Joseph and Lewis
Episode: #287: Joseph William Foster - How I Founded & Sold Reebok For Billions
Description: Joseph Foster is the founder of Reebok, author and keynote speaker.
Foster’s entrepreneurial journey is nothing short of inspiring, as he took the company through ups and downs, broke into competitive markets, and created a niche in the market for his brand. Acquired by Adidas in 2005 for a whopping $3.8 billion, Foster has since retired and authored a book: “Shoemaker: The Untold Story of the British Family Firm that Became a Global Brand”.
As the surviving Founder of Reebok, Joe still welcomes the opportunity to travel and recount those early stories from start-up to taking the company to a $4 billion busine...