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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso – How To Launch B2B Marketplaces
Description: How To Launch B2B Marketplaces  Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing.  In addition to B2C marketplaces, there are B2B marketplaces that are gaining rapid adoption.  To launch a B2B marketplace consider the following tactics:  Find participants who are not monetizing their value and help them capture it through a marketplace.  Look for disruptions in the marketplace or economy as an opportunity to launch a B2B marketplace.  Start with niche segments to gain traction and awareness before moving to core products.  Look for mar...