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Podcast: The Revenue-Driven CMO
Episode: Four Marketing Leaders Share Their Secrets to Success - Episode # 109
Description: Today’s episode features highlights from four of our past guests that shared their secrets to marketing success. Jordan Sher, the Vice President of Corporate and Brand Marketing at Gainsight and an advisor to AudiencePlus, broke down how earned media can influence performance marketing. Isaac Ware, the Director of Demand Generation at UserGems, shares how to use multi-threading with paid media to boost close rates. Briana Belisle, the Executive Vice President of Marketing at Field Nation, shares why you need to prioritize solving your prospects’ boring problems. Darryl Praill, the Chief Marketing Officer at Agorapulse, shares why your team’s cult...