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Podcast: Marketing Against The Grain
Episode: How to 10x A Boring Business With Marketing | Codie Sanchez (#140)
Description: Would you rather be wrong or boring?Kipp Bodnar is joined by Codie Sanchez (Founder of Contrarian Thinking) to discuss the power of storytelling as a boring business. Learn about the hidden traits of great businesses, why most business models in media are awful, how to think about interacting with your community, and how to lean into your unfair advantages to win.Connect with Codie
Contrarian Thinking https://contrarianthinking.co/Â
LinkedIn https://www.linkedin.com/in/codiesanchez/
Instagram https://www.instagram.com/codiesanchez/
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