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Podcast: Surviving Outside Sales
Episode: Rebroadcast - Becoming a Product of Your Product: Understanding the Buyer's Journey and the Power of Authentic Storytelling | SOS Ep. 317
Description: Send us Fan MailEver wondered what it would be like to step into your buyer's shoes? To truly understand how they perceive your product? That's what we're exploring in this eye-opening discussion with our host, Mike O'Kelly. He challenges us to become a product of our own product, to go through the buyer's journey and see firsthand what our customers experience. This can help identify potential issues and understand the product's real strengths and limitations.Support the showTo connect with the show: Subscribe, Download & Share!Would ap...