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Podcast: The Charisse Report
Episode: Ep. 208: The complexities and beauty of textured hair; why tech and data is so important with Texture Gap creator and Carra founder Winnie Awa
Description: This week’s guest is the wonderful, award-winning
entrepreneur and hair expert Winnie Awa.
In 2020, London-based Winnie founded Carra, an online platform powered by data to give people with textured hair the world over the advice and product recommendations they really need.
More recently, this June, Winnie launched The Texture Gap, an AI-driven report from Carra Labs that highlights the lack of consideration, innovation and awareness around Type 4C hair, the tightest curl pattern.
In this conversation we discuss the intricacies of black hair, why brands need to...