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Podcast: PRODUCTEA with Leah, Growth & Senior Leadership
Episode: 31: Dave Kellogg, deconstructing Conventional Wisdom in Marketing & Sales with a legend
Description: Season 2 of the ProducTea! I’m joined by a silicon valley legend: Dave Kellogg, EIR at Balderton Capital, independent consultant/advisor, and author of Kellblog.We delve into the pitfalls of building a product strategy on shaky foundations and highlight anyone’s job of designing effective experiments to facilitate learning.We speak about an inherent fear of executives missing out constantly and distinguishing between strategic and opportunistic revenue.Why a company is not a democracy where every customer gets an equal say, and how to be cautious about the bad behaviors that can come...