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Podcast: It's No Fluke
Episode: E13 Marcus Collins: Culture, Cancelling Diversity & X
Description: Dr. Marcus Collins is the architect of some of the most famous ad campaigns of the last decade. Cliff Paul for State Farm, Nike, Apple, Google’s Real Tone Photography. Oh and digital strategy for Beyoncé. He’s a clinical professor at the Ross School of Business, University of Michigan and was most recently the head of strategy at Wieden+Kennedy, New York. His new book For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be is different. It takes something omnipresent yet complex and makes you feel it, with examples and c...