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Podcast: The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Episode: Conversational Marketing and the Customer Experience with Justin Keller, Drift
Description: Today we’re going to talk about how brands can use conversational marketing to improve their customer experience, as well as their overall customer lifetime value.To help me discuss this topic, I’d like to welcome Justin Keller, Vice President of Revenue Marketing at Drift, a conversational marketing platform that works with over 5,000 customers across industries.RESOURCESThe Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcastSign up for The Agile Brand newsletter here: https://www.gregkihlstrom.comGet the latest news and updates on LinkedIn here: https...