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Podcast: The Widest Net
Episode: 030: Between Hooked and inDISTRACTable: Building Sticky Habits with Nir Eyal
Description: "Monetization is a result of engagement, not the other way around. Building a customer habit creates a competitive advantage." ~ Nir Eyal  In this episode of The Widest Net Podcast, Pam is joined by none other than Nir Eyal. With a rich background in both academia and the entrepreneurial world, Nir has a wealth of knowledge on the intersection of psychology, technology, and business. He's not just an author, but also a former lecturer at the highly-esteemed Stanford Graduate School of Business, and a successful tech entrepreneur, having sold two tech companies since 2003. In his bestselling b...