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Podcast: The Art of Franchise Marketing
Episode: Puddle Pool Service on Building a Fun-Focused Franchise Empire
Description: Join Madeleine Zook on the Art of Franchise Marketing as she interviews Mark Amory, the CEO of Feels Like Friday Service Brands, with a spotlight on Puddle Pools. Discover the journey behind Puddle Pools' unique approach to franchise marketing, combining a vibrant and fun brand culture with effective business strategies. Mark shares insights into the expansion of Puddle Pools from Canada to the US, discussing the challenges and triumphs of maintaining a lively company culture across borders. Learn about Puddle Pools' innovative marketing strategy, designed to create a strong brand presence and drive customer engagement. From patient franchisor growth...