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Podcast: Office Talk Australia, Marketing for Architecture
Episode: Wellard Architects
Description: Huw Wellard is the director of Wellard Architects, a 4-person Melbourne-based practice best known for their award-winning homes, beach houses and holiday houses.In this episode, Huw and I discussed:How Wellard's recent rebranding journey has helped them transition from working on a high volume of tight inner-city terraces towards fewer but more substantial new builds, resulting in simpler project management, more time for the client relationship, and better quality enquiries.The strong relationship between the work you show and the work you attract. How Huw made the tough call to retire projects from the...