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Podcast: Making It in The Toy Industry
Episode: #185: Dolls That Celebrate Asian Diversity with Samantha Ong
Description: In this episode of the Making It In The Toy Industry, Samantha Ong shares her journey in launching Joeydolls and highlights the importance of representation in the toy industry. Samantha's passion for creating culturally diverse dolls stems from her desire to combat the lack of representation and stereotypes faced by Asian children. By spreading joy and empowering children to feel proud of their heritage, Samantha aims to make a meaningful impact. Listeners will gain valuable insights into Samantha's strategies for building a following on Instagram, her decision to do a pre-order campaign instead of using Kickstarter, and the challenges...