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Podcast: Power House
Episode: Mastering your brand with Corcoran CMO Christina Panos
Description: On today’s episode, HW Media’s CEO Clayton Collins sits down with Christina Panos, chief marketing officer at Corcoran. Christina is the architect of the company’s marketing and advertising program as well as the steward of the Corcoran brand. She is also a 2022 HousingWire marketing leader. Their conversation today focuses on all things branding, marketing and building businesses in the real estate brokerage industry. She and Clayton discuss her role with Corocan, maintaining agent relationships through different channels and how to avoid the risk of forgetting fundamentals of professional relationships amid turbulent market conditions....