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Podcast: Africa Business of Sport Podcast
Episode: E79: Athlete Brand Development in Africa – Tommy Makhobela
Description: In this episode, Sports & Entertainment Business Developer, Tommy Makhobela, joins Edem and Jabu to reflect on his time as Strategic Partnerships Manager at RocNation Sports, Spur Steak Ranches' groundbreaking partnership with Spar Proteas captain Bongi Msomi and the established strategies used to develop athletes' brands through sponsorships and commercial partnerships.
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🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast.