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Podcast: Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
Episode: EP194: BigCommerce Product Vision & Strategy Update for 2023 with Director of Competitive Strategy, Aaron Sheehan
Description: Product development is an interesting part of the ecommerce vendor landscape, and SaaS world is a constant stream of feature updates. This week we’re focused on one of our favourite vendors, BigCommerce, and we’re joined by leading voices in the strategy and product development team.
In the first of two episodes, we talk to Aaron Sheehan, Director of Competitive Strategy about:
General product strategy and focus
Key capabilities like multi storefront and B2B
BigCommerce's evolution into generative AI