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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso -- Promotional Pricing
Description: Promotional Pricing Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Promotional pricing gives your product an immediate sales boost. This is often used around holidays and special events. Offering a flash sale or a short time-only discount can generate some immediate revenue for your business. Holiday specials can also be used to spur additional sales. Typical examples include the following: Buy one get one free offer. Digital coupons to use on the next purchase. Flash sales which last only a few hours. Loyalty programs provide points to use...