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Podcast: Buzz4Good! Nonprofits + Marketing
Episode: NIL for Good: Nonprofits that benefit from college athletes' name, image, likeness
Description: Name, Image, Likeness has transformed college sports into the Wild West. But for some passionate Hokie fans, NIL has been incorporated into Virginia Tech's motto of Ut Prosim, That I May Serve, creating one of the most unique platforms in the country: The Hokie Way. Over the last few weeks, Buzz4Good creator Michael Hemphill shared conversations with head football coach Brent Pry, head women’s basketball coach Kenny Brooks, star center Liz Kitley, Sean Pedulla from the men’s basketball team, and many more. You can listen to these conversations here.Today, we feature the...