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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso -- Usage-based pricing
Description: Usage-based pricing Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Usage-based pricing focuses on how much of the product or service the customer uses. The more the customer uses the product the greater the price they will pay. To apply usage-based pricing to your product, identify your value metric and then assign a price to it.  Those using the service at a high volume may look for alternative solutions as the cost may grow too high. To increase the usage of the product, consider the following: Make it ea...