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Episode: Resilience Through Tough Times with Lorella Struzzi, ProMold Plastics
Description: Coming back after losing 80-90% of your business sounds impossible, but ProMold Plastics proved it can be done! Â ProMold Plastics is a 55+ year old company specializing in custom injection molding and mold making. Â Lorella Struzzi, co-owner, tells Ari about the origins of ProMold Plastics, but they really dive in to learn from the hard years after 2010, when ProMold's largest customer suddenly and unexpectedly decided to end their long-term, healthy business relationship despite the massive investments that ProMold had recently made to grow with their customer. Â Sometimes the gre...