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Podcast: Making It in The Toy Industry
Episode: #187: Making Change Through Play with TOTY Nominated Dr. Zabina Bahsin
Description: Dr. Zabina Bhasin began her journey of understanding the powerful role toys play in shaping a child's identity. As a child psychiatrist, she used her expertise to observe that children were naturally drawn towards toys, books, and crafts. Yet, as a mother, she noticed a distinct gap in the market - there were no multicultural or ethnic studies toys. This realization sparked an idea, a vision to create a space where children could learn about various cultures and traditions, and feel a sense of belonging. This was the birth of In KidZ, a company that was much more than...