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Podcast: Contrarian Marketing Podcast
Episode: #32 SGE, Treads, X - who wins, who loses?
Description: This episode is available on Spotify and Apple PodcastsIn this week's Contrarian Marketing Podcast episode, we discussed several timely topics in the world of marketing and technology. We talked about Twitter's controversial rebranding to "X" under new owner Elon Musk. We debated whether this rebrand would significantly hurt Twitter's user base and engagement. While the platform has already lost some users, we disagreed on whether a core community will remain loyal to Twitter regardless of the name. Next, we explored the launch of Meta's new texting app Threads as a potential rival...