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Podcast: The Jason Fladlien Show
Episode: Don't Sell Dreams: Cure Nightmares
Description: Before someone can start chasing their dreams, you need to address the fears that were stopping them in the first place. Getting comfortable with risk is essential, but that only comes after someone has gained complete confidence in what they have to offer.
Find your niche, go where you are most needed, and gain complete control over your destiny. Then you can sell the same thing to your customers by stopping their nightmares before you try to sell them the path to their dreams.
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