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Podcast: Africa Business of Sport Podcast
Episode: E81: The African Football League Product – Omar Chaudhari
Description: In this episode, Chief Intelligence Officer at Twenty First Group, Omar Chaudhari, joins Edem and Jabu to understand the prospects of the African Football League (AFL) through the lens of Twenty First Group's models on developing a sport product which include the following key criteria: quality, jeopardy and connection.
The trio also consider the AFL's path to unlocking its commercial value, how to turn AFL into a leading global sport property and what advice he would offer regarding the AFL's ability to foster competitive balance and develop global interest.
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