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Podcast: The Art of Online Business
Episode: How to Boost Conversions Without Overhauling Your Entire Funnel | w/ Melissa Harstine
Description: Welcome back to another exciting episode of the Art of the Online Business podcast, where we uncover the secrets to unlocking the full potential of your online business. I'm your host Rick, and today we have a very special guest with us, Melissa Harstine, a customer insights strategist who helps course creators close the gap between what they want to say and what their audience *actually* needs to hear before they're ready to buy. As a result, ideal clients convert faster and the course, program, or membership continues to grow. Melissa has worked with clients like Jordan Gill and...