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Podcast: CEO Sales Strategies
Episode: Disrupting From Within: Finding A Blue Ocean Strategy For Your Business With Orrin Klopper [Episode 121]
Description: In a sea of companies, you will always be bound to see another that is the same as yours. How, then, do you stand out? This episode’s guest, Orrin Klopper, found their very own blue ocean strategy: a guaranteed ROI for their clients. He joins Doug C. Brown to explain to us how they are making this work. Orrin is the CEO of Netsurit, which he co-founded 24 years ago during the lead-up to Y2K. With the amount of competition in the IT services business, they needed to disrupt themselves from within. He talks about navigating between the Bl...