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Podcast: We Are Sales Podcast
Episode: Ep38 Patrick De Pauw | How to maximize the benefits of authenticity in your employer branding
Description: Meet Patrick De Pauw!
Patrick is Founder & CEO of Social Seeder, a platform solution that enables large organizations to roll out their employer branding & employee advocacy strategy.
Patrick is all about authenticity. “It’s like people have a 6th-sense, to tell whether someone is being authentic or not”, shares Patrick.
Furthermore, his business thesis is that Word-of-Mouth and Family & Friends are the primary acquisition channel for new talents & new business.
Bring these two topics together and you have an awesome podcast discussion on how we can leverage the power of authentic employ...