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Podcast: Author to Authority
Episode: Ep 417 - Understanding How To Use Authentic Persuasion with Jason Cutter
Description: Jason Cutter, the head of Cutter Consulting Group, is a renowned expert in scalability and mindset development for authentic persuaders in sales. With a unique background in marine biology, Jason brings a fresh perspective to sales education and coaching. His perspective on "Jason Cutter's Authentic Persuasion in Sales Education and Coaching" is that salespeople often struggle with generating interest and closing new business. He believes that understanding the value of what they are selling and how it can help the customer is key to success in sales. Jason emphasizes the importance of not just solving pain points, but also providing g...