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Podcast: The Run Revenue Show
Episode: Master the Craft of B2B Marketing and Sales Analysis with Steffen Hedebrandt, CMO and Co-Founder of Dreamdata
Description: If you're not using data to understand the customer journey, it's like you're sailing without a map. Many revenue leaders are missing out on opportunities because they don't know what's happening inside their existing. Steffen Hedebrandt, Chief Marketing Officer and Co-Founder of Dreamdata is here to share his playbook with us on just HOW to fix that problem. Steffen shares his lessons learned from taking Dreamdata's revenue to new heights.  In this episode, you'll learn: Focus on the customer journey. Understanding the customer journey timeline and success rates of diffe...