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Podcast: Latinas Empowering Latinas
Episode: 42-What an ICA is and why you need it to grow your business
Description: One of the most misunderstood aspects of growing a business is the lack of specificity. After this episode, that won’t be you! A lot of new and growing business owners interpret this kind of fine tuning as limiting your audience, but that’s exactly the opposite. I’m going to share the truth with you, amiguita, about what it takes to create your ICA, learn what they want and give them that so they keep coming back to you for more.  You’ve waited long enough - it’s here: ‘What an ICA is and why you nee...