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Podcast: Unofficial Partner Podcast
Episode: UP342 The Squeezed Middle of The Premier League
Description: Every market has a top, middle and bottom. The Premier League is among a small global elite of sports rights holders which is doing just fine, thank you. Billions of dollars in media revenue chases must-see content.But even within the league, different business models apply. The elite 'top four, or six' are chasing European football, and with it an additional pot of TV money flowing from UEFA competitions. Then there's the rest. The clubs that exist outside that bubble, for whom life is harder, struggling to perform on the pitch on reduced budgets, while...