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Podcast: TIQUE Talks: The Business Podcast for Travel Advisors
Episode: 43. How A Copywriter Can Change Your Business with Emily Matras
Description:
Copywriting is often underestimated. However, it can have a huge impact on business success! Emily Matras, owner and writer-in-chief of Bon Vivant Copy, joins the show to discuss the importance of copywriting in converting passive audiences into active leads. Learn all about what copywriting is (and what it isnβt), the complex role SEO plays on your website, why consistency matters on ALL platforms, how to improve your sales copy if youβre DIYing it, and much more!Β
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As a conversion copywriter for travel advisors, Emily specializes in writing content that drives action to her client...