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Podcast: Leadership Purpose with Dr. Robin
Episode: Irresistible Marketing That Fuels Growth with Allyson Letteri | Ep 142
Description: Allyson Letteri is the author of a new book called "Standout Startup." She is a marketing leader and startup advisor who helps early stage startups launch effective marketing strategies. She's built marketing teams from scratch to scale at fast-growing tech companies in Silicon Valley, including Handshake, Thumbtack, and Intuit. Allyson now works with dozens of founders and venture capital firms each year, with the goal of accelerating their startups' growth. She lives in San Francisco with her husband and two kids. In this episode we discussed: how marketing...