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Podcast: Bourbon Pursuit
Episode: Behind The Pursuit: Non-Distilling Producers Vs Contract Distilling
Description: Subscribe to Behind The Pursuit: From Bourbon to BrandThere can be a lot of confusion when it comes to the term 'NDP' or Non-Distilling Producer and a producer who makes contract distilling purchases. Both are, in essence, buying whiskey instead of making whiskey, but what other factors are at play to separate these two? We hit on:
What does the sourced market inventory pool generally look like?
What is the largest hurdle for brands at the mercy of the sourced market?
What does it look like for a...