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Podcast: New School of Marketing
Episode: What does your Facebook ads data mean?
Description: Let's talk about analysing your Facebook ads results. We'll talk about what to look at, what it means and I know that Facebook Ads Manager gives you a lot of data which can be quite overwhelming if you're not familiar with it or if you don't know what you're looking for. When you open up the dashboard, you'll be presented with the default columns that focus on performance and there are some other options you can go into performance and clicks but it probably still doesn't mean much to you. So even though those reports ar...