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Podcast: Ask April Porter Podcast
Episode: 125. Staying Relevant to Your Changing Audience
Description: In this episode, we dive into the economic slowdown and how it's affecting small businesses. The key insight? It's not just the economy—it's how your customers perceive it. Rising costs and changing spending habits are real, but it's your messaging that needs a refresh. Your customers are still out there, waiting to spend, and you can win them back. How? By revising your customer avatar. Listen in and I'll show you how.
Join me on Friday, November 3rd, in-person or virtually, and I'll show you how to revamp your marketing strategy to match tod...